Integrated Communication Built Around Business Understanding
Effective communication begins with a clear understanding of the business, its customers and the markets it serves. Vertical Business Media Pvt. Ltd. is a specialised integrated marketing communications company based in Faridabad, New Delhi NCR. Founded in 2014 by Dr Faiz Askari and experienced marketing and technology professionals, the organisation helps businesses explain their value, strengthen reputation and engage the audiences that influence growth.
Its services bring together brand strategy, public relations, digital marketing, leadership content, creative communication and events. Rather than treating these disciplines as separate activities, the approach connects them around a consistent business narrative. This enables organisations to communicate with greater clarity across media, customer, partner and stakeholder conversations.
Making Technology Easier to Understand
A particular strength of the organisation is working with technology and enterprise brands. Complex products and services often require more than technical detail to earn attention. They must be linked to the problems they solve, the practical benefits they deliver and the evidence that supports their claims.
By translating product capabilities into relevant messages, communication can address the distinct priorities of customers, business leaders, journalists and industry stakeholders. This combination of technology expertise and audience relevance helps brands build understanding and support informed adoption.
Media Reach with Editorial Perspective
Through its parent organisation and flagship media initiative, SMEStreet.in, Vertical Business Media brings direct experience as a publisher. This perspective supports stronger editorial relevance, sharper audience insight and sustained business conversations beyond a single announcement.
Its media relationships extend across Delhi NCR, Mumbai, Bengaluru, Chennai, Lucknow, Ahmedabad, Hyderabad and other regional markets, while international access covers the United States, Middle East, Europe and South Asia. This reach supports both national visibility and locally meaningful engagement.
Positioning Leaders and Building Influence
Dr Faiz Askari’s experience as an editor, moderator, industry commentator and communications professional adds senior-level judgement to brand and leadership positioning. Together, these capabilities help organisations communicate with purpose, build credibility and develop lasting influence in competitive markets.